Company Focus

Putien: From hometown dishes to household name and global brand

Putien's success boils down to quality food, unique 'owner manager' concept

Mr Fong Chi Chung, founder and chief executive of Putien, actively oversees the group's day-to-day operations. Each outlet is treated as an independent business unit run by its own "owner manager" and retains 30 per cent of its own profit, which is u
Mr Fong Chi Chung, founder and chief executive of Putien, actively oversees the group's day-to-day operations. ST PHOTO: YEN MENG JIIN

When Mr Fong Chi Chung arrived in Singapore some 20 years ago from his native Fujian province to start his coffee shop eatery in Kitchener Road serving his hometown food, little did he imagine his humble venture would one day become an international chain of over 70 restaurants in 11 cities, including a Michelin-starred outlet.

Besides 14 restaurants in Singapore, Putien now has outlets in Indonesia, Malaysia, the Philippines, Taiwan, Hong Kong and the Chinese cities of Beijing, Shanghai, Guangzhou, Shenzhen and Hangzhou.

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A version of this article appeared in the print edition of The Straits Times on November 23, 2020, with the headline 'From hometown dishes to household name and global brand'. Subscribe