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Letter From Hangzhou
‘Talk till my mouth forms ulcers’: Tough times for China live streamers as Hangzhou hub loses shine
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The health of China's live-streaming industry came under the spotlight in recent months, following reports that Regent International (left) was hollowing out.
ST PHOTOS: AW CHENG WEI
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HANGZHOU – Standing at 39 storeys high in the heart of Hangzhou is a majestic S-shaped building that was once the favoured home of every live streamer in the city.
Known as “Live-streamer Tower” or “Magical Building”, Regent International – with its low rent and proximity to e-commerce companies – drew thousands of live streamers promoting all kinds of products in live shows during the Covid-19 years.
