Very sad, much love: Shiba inu of ‘Doge’ meme fame and face of $31b cryptocurrency dies

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Ms Atsuko Sato took this photo of rescue dog Kabosu that quickly became an internet sensation.

This photo of rescue dog Kabosu, taken in 2010 by owner Atsuko Sato, quickly became an internet sensation.

PHOTO: COURTESY OF ATSUKO SATO

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The Japanese dog whose photo inspired a generation of oddball online jokes and the US$23 billion (S$31 billion) Dogecoin cryptocurrency beloved by eccentric billionaire Elon Musk died on May 24, her owner said.

“She quietly passed away as if asleep while I caressed her,” Ms Atsuko Sato wrote on her blog, thanking the fans of her shiba inu called Kabosu – the face of the “Doge” meme.

“I think Kabo-chan was the happiest dog in the world. And I was the happiest owner,” she wrote.

As a rescue dog, Kabosu’s real birthday was unknown, but Ms Sato estimated her age to be 18, past the average lifespan for a shiba inu, with her birthday celebrated in November.

In 2010, two years after adopting Kabosu from a puppy mill where she would otherwise have been put down, Ms Sato took a picture of her pet crossing her paws on the sofa.

She posted that image – with the fluffy shiba inu giving the camera a beguiling look – on her blog, from where it spread to online forum Reddit and became a meme that bounced from college bedrooms to office e-mail chains.

The memes typically used goofy broken English to reveal the inner thoughts of Kabosu and other shiba inu “doge” – a word stemming from the misspelled “dog”, and pronounced like pizza “dough” but with a “j” at the end.

The picture also later became a non-fungible token digital artwork that sold for US$4 million and inspired Dogecoin, which was started as a joke by two software engineers and is now the eighth-most valuable cryptocurrency with a market capitalisation of US$23 billion.

‘Unbelievable’ events

Dogecoin has been backed by hip-hop star Snoop Dogg, Shark Tank entrepreneur Mark Cuban and Kiss bassist Gene Simmons.

But its keenest supporter is probably Mr Musk, who jokes about the currency on X – sending its value soaring – and hails it as “the people’s crypto”.

Dogecoin has also inspired a plethora of other cheap and highly volatile memecoins, including spin-off Shiba Inu and others based on dogs, cats or Donald Trump.

Kabosu fell ill with leukaemia and liver disease in late 2022, and Ms Sato said in a recent interview with Agence France-Presse at her home in Sakura City, in Chiba prefecture east of Tokyo, that the “invisible power” of prayers from fans worldwide helped her pull through.

Ms Sato, 62, said she has become so used to “unbelievable” events that when Mr Musk changed the icon for Twitter, now X, to Kabosu’s face in 2024, she “wasn’t even that surprised”.

Ms Atsuko Sato with Kabosu, the Shiba Inu best known as the logo of cryptocurrency Dogecoin, on March 19.

PHOTO: AFP

“In the last few years, I’ve been able to connect the online version of Kabosu – all these unexpected things seen from a distance – with our real lives,” she said.

A US$100,000 statue of Kabosu and her sofa crowdfunded by Own The Doge, a crypto organisation dedicated to the meme, was unveiled in a park in Sakura City in November 2023.

Ms Sato and Own The Doge have also donated large sums to international charities, including more than US$1 million to Save the Children. The non-governmental organisation says it is “the single largest crypto contribution” it has ever received.

“The Doge is the most popular dog of the modern era,” said Tridog, a pseudonymous member of Own The Doge, describing Kabosu as “the Mona Lisa of the internet”. AFP


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