China plans ‘silver trains’ to encourage ageing boomers to travel
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China can tap seniors with pensions and significant savings to revive spending.
PHOTO: AFP
BEIJING – China plans to roll out a network of tourist trains equipped with medical and eldercare facilities as part of its efforts to create a “silver economy” and unlock the spending power of its ageing population.
On Feb 11, the Culture and Tourism and Commerce ministries, along with China State Railway Group, issued a guideline action plan to launch trains specifically designed for retiree tourists.
A nationwide “silver tourist train” network featuring “diversified tourist routes, a wide range of tourism themes and comprehensive services” will be built by 2027, the document said.
A 1960s baby boom and subsequent decades-long one-child policy have turned China into one of the world’s quickest ageing populations.
One in five of the mainland’s 1.4 billion people were aged 60 or older at the end of 2022 – with the ratio set to exceed 30 per cent in a decade, according to China’s National Health Commission.
Many of these seniors have retired with pensions and significant savings, meaning they are one of the rare groups of people China can tap to revive spending at a time when a long-running property crisis and increasing trade tensions are dragging on economic growth.
International tourism companies and tourist train operators can also participate in the plan, according to the document. National and local railway development funds are encouraged to support the concept.
Medical institutions will also be encouraged to work with the railway department to provide medical personnel and emergency treatment resources. Medical expenses incurred on the network can be claimed on health insurance.
China in 2024 unveiled a plan for a silver economy estimated to be worth 30 trillion yuan (S$5.6 trillion) in the next decade, catering to a rapidly ageing population needing tailored services from meal delivery to nursing homes and entertainment options.
Many tourism companies are targeting China’s seniors to attract more customers. In 2024, Swiss-based Viking Cruises worked with Shanghai’s University for the Elderly to launch a programme for the elderly that combines history and culture courses while travelling in Asia and Europe. Bloomberg
