2023: Thai stars hook Singapore fans with in-person events

Thai star Win Metawin interacting with his fans at a Tiffany event at Ion Orchard on Feb 22, 2023. ST PHOTO: DESMOND WEE
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SINGAPORE – This year saw a deluge of Thai stars, particularly stars of boys’ love series, coming to town.

Boys’ love is a genre of television and film that depicts romantic relationships between men that started in Thailand around 2014, and has become one of the country’s most lucrative and influential soft-power exports. 

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