Casio's new selfie camera the Exilim EX-TR70 comes with a $1,399 price tag

The new Casio Exilim EX-TR70 comes in gold, pink and white and will retail from tomorrow onwards at a recommended price of $1,399.
The new Casio Exilim EX-TR70 comes in gold, pink and white and will retail from tomorrow onwards at a recommended price of $1,399. PHOTO: CASIO
The new Casio EXILIM EX-TR70 in gold. It is also available in pink and white.
The new Casio EXILIM EX-TR70 in gold. It is also available in pink and white.ST PHOTO: TREVOR TAN
The newly-launched Casio EXILIM EX-TR70 in pink and white. It is also available in gold.
The newly-launched Casio EXILIM EX-TR70 in pink and white. It is also available in gold.ST PHOTO: TREVOR TAN
The new Casio EXILIM EX-TR70 is officially launched in Southeast Asia at an event at Mohammed Sultan. The $1,399 selfie camera is understood to be sold out in China.
The new Casio EXILIM EX-TR70 is officially launched in Southeast Asia at an event at Mohammed Sultan. The $1,399 selfie camera is understood to be sold out in China.ST PHOTO: TREVOR TAN

SINGAPORE - Looking good in "selfies" come with a price, at $1,399 to be exact. The latest in Casio's selfie range, the Exilim EX-TR70, will be available tomorrow.

The 11.1-megapixel selfie camera sports new features, such as Make-up Plus Technology for video.

The feature smoothens users' skin tone and complexion without sacrificing the details of users' hair and eyelashes. Make-up Plus Technology was only available in the photo mode of the new camera's predecessor TR60.

Other features include Advanced Make-up Mode for photo and video taking. A new function within the feature brightens the skin tone and gives a rosy tinge to the cheeks.

A Selfie Pad sensor on the side of a touchscreen 3-inch display helps users shoot selfies with ease. The camera also sports a 21mm wide angle lens to accommodate more people when taking a "wefie".

Weighing a mere 149g, its compact size fits nicely into any user's palm and a small clutch bag. It comes in three colours: gold, pink and white.

Casio's selfie-centric Exilim TR cameras, first launched in 2011, was reportedly credited for the Japanese firm's record group operating profit in 2015 - its first in nine years.