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Mr Lim Kell Jay, head of Grab Singapore, says the aim is to be an "everyday super app" - where customers "will not only be able to book a ride, but order food, pay for stuff... all the things you typically do every day".
ST PHOTO: KELVIN CHNG
Singapore-headquartered ride-hailing firm Grab may be synonymous with transport services, but the five-year-old business is steering its way towards bigger things, starting with food.
In an interview with The Straits Times yesterday, Grab Singapore head Lim Kell Jay said even though ride-hailing makes up 70 per cent to 80 per cent of its revenue, the food sector holds more promise.
