LOS ANGELES (AP) - It's the land where Chuck Yeager broke the sound barrier, where the space shuttle fleet rolled off the assembly line and where the first private manned rocketship climbed to space.
Capitalising on Southern California's aerospace fortunes, two rival groups want to add another laurel: drone test range.
They face crowded competition. In search of an economic boost, more than half the country is looking toward the sky - expected to be buzzing in the near future with pilotless aircraft.
Before that can become reality, the Federal Aviation Administration last month put out a call to test fly drones at half a dozen to-be-determined sites before they can share the same space as commercial jetliners, small aircraft and helicopters.
Fifty teams from 37 states answered, vying to win bragging rights as a hub for unmanned aerial vehicles.
The military has long flown drones overseas to support troops, spy on enemies and fire missiles. There's a recent clamour to fly them domestically to track the health of crops, fight wildfires in remote terrain, conduct search and rescue after a disaster and perform other chores considered too "dirty, dull or dangerous" for pilots. The expanding use for drones comes amid concerns of a "Big Brother" society.
The untapped civilian market - estimated to be worth billions - has created a face-off, with states perfecting their pitch - ample restricted airspace, industry connections, academic partners - not unlike what you might read in a tourism brochure.
"It's the chance to get in on the ground floor of what may be the next big business," said Mr Peter Singer, a robotics expert at the Brookings Institution think tank in Washington.
"The states competing hope it might make them the robotics equivalent of Detroit for automobiles in the 20th century or Silicon Valley for computers."
Winners will play key roles in helping the government seamlessly transition drones, which are controlled remotely by joystick, into the civilian airspace without crashing into other planes or injuring bystanders.
Supporters of a Southern California test site point to an existing drone presence. General Atomics Aeronautical Systems Inc., based in the San Diego suburbs, makes the Predator that has circled over Iraq and Afghanistan. Just outside of downtown Los Angeles, AeroVironment introduced the world's first hummingbird spy plane and is developing other tiny drones inspired by biology.
"From start to finish, you can do your UAV work here," said Mr John Rose of the American Institute of Aeronautics and Astronautics, which co-sponsored a three-day drone conference this week in the Los Angeles area focused on civilian uses.
There are two competing California bids from airport agencies in Ventura County northwest of Los Angeles and Kern County in the Mojave Desert.
"If we are successful, it would be an economic stimulus for the region moving forward," said Mr Bill Buratto of the Ventura County Economic Development Association, which is working with county airport officials on a plan to have drones fly from Point Mugu, the site of numerous Navy training exercises.
Their in-state competitor envisions test flights out of the high desert skies about 240 km north of Los Angeles and touts its remoteness and access to military and civilian facilities currently doing drone research.
"You kind of want to be in the middle of nowhere. You don't want to risk being close to a populated area," said Ms Eileen Shibley, who leads the effort for the Indian Wells Valley Airport District.
Other states have taken a different tact, putting on a united front or partnering with a neighbouring state to pool resources.
Ohio - the home state of Apollo 11 astronaut Neil Armstrong, Mercury astronaut John Glenn and the Wright brothers - teamed with Indiana to increase both states' odds. Like California, there is budding drone activity in Ohio, most notably the Air Force's sensor research at Wright-Patterson Air Force Base.
Mr Joseph Zeis of the Dayton Development Coalition doesn't see this as a competition.
The FAA is expected to choose the six drone test sites by year's end.