KIEV • Ukrainians yesterday voted in a presidential election in which a comedian with no political experience and who plays a fictional president in a popular TV series is tipped to win the first round.
Mr Volodymyr Zelenskiy, 41, who is appealing to voters fed up with entrenched corruption, has consistently led opinion polls in a three-horse race against incumbent President Petro Poroshenko and former prime minister Yulia Tymoshenko.
At stake is the leadership of a country on the front line of the West's stand-off with Russia after the 2014 Maidan street protests ejected Mr Poroshenko's Kremlin-friendly predecessor and Russia annexed the Crimean peninsula.
Investors are watching to see if the next president will push reforms required to keep the country in an International Monetary Fund bailout programme that has supported Ukraine through war, sharp recession and a currency plunge.
No candidate is expected to receive more than half the votes, meaning the election would go to a run-off on April 21.
Out of a crowded field of 39 candidates, none of the likely winners wants to move Ukraine back into Russia's orbit.
Mr Poroshenko has fought to integrate the country with the European Union and the North Atlantic Treaty Organisation, while strengthening the military, which is fighting Kremlin-backed separatists in the east of the country.
Pushing the use of the Ukrainian language and instrumental in establishing a new independent Orthodox church, the 53-year-old confectionery magnate casts himself as the man to prevent Ukraine again becoming a Russian vassal state.
But reforms crucial to keep foreign aid flowing have been patchy.
Conflict in the eastern Donbass region has killed 13,000 people in five years and rumbles on despite Mr Poroshenko's vow to end it within weeks. Frustration over low living standards and corruption has left the door open for Mr Zelenskiy.
Just 9 per cent of Ukrainians have confidence in their national government, the lowest of any electorate in the world, a Gallup poll published last month showed.
Mr Zelenskiy has tapped into the anti-establishment mood, though his inexperience makes Western officials and foreign investors wary, and sceptics question his fitness to be a wartime commander-in-chief.
Inviting comparisons with US President Donald Trump and Italy's Five-Star movement, his campaign has relied heavily on social media and comedy gigs of jokes, sketches and song-and-dance routines that poke fun at his political rivals. "He embodies the perceived need for 'new faces' in politics and could sway the young, pro-reform electorate to his side," said Economist Intelligence Unit analyst Agnese Ortolani.
Mr Zelenskiy's campaign has blurred the line between reality and the TV series in which he plays a scrupulously honest history teacher who accidentally becomes president. In series three, which began airing last month, his character is put in prison and the country falls under the control of oligarchs, populists and ultranationalists, and eventually gets broken up into 28 states.
Thinly disguised characters resembling Mr Poroshenko and Ms Tymoshenko come to power.