Fashion makeover for smartwatches

As sales of smart wearables look set to go north, fashion and luxury brands join the smartwatch bandwagon for a slice of the pie

Fashion and luxury brands could give smartwatch incumbents such as Apple a run for their money, as the wearables market continues to grow.

Apple dominates the smartwatch market, which was worth US$9.3 billion (S$12.3 billion) last year and is expected to climb to US$17.4 billion in sales in 2021.


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A version of this article appeared in the print edition of The Straits Times on May 02, 2018, with the headline 'Smart meets style'. Print Edition | Subscribe