Sporting Life: A two-yearly football World Cup? Is nothing sacred in sport?

The four-year interlude whets the appetite, lets teams build, allows plans to be hatched and rigorously examines how long a great era might last.PHOTO: REUTERS

SINGAPORE - There's nothing like a bit of cheap salesmanship to sully a grand old tradition. Football's four-yearly World Cup has endured 91 years of fine drama, but now some folks want to tamper with the timetable. In a four-year span, they say, let's have two Cups. 'Imagine the fun' is another way of saying 'consider the profit'.

Is nothing, you wonder, sacred in sport?

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