HSBC to continue sponsorship of Women's Champions

Michelle Wie (left) and Jessica Korda strike a pose during a catwalk segment of the HSBC Women's Champions 2015.
Michelle Wie (left) and Jessica Korda strike a pose during a catwalk segment of the HSBC Women's Champions 2015.ST PHOTO: KEVIN LIM

British bank HSBC has extended its title sponsorship of the Women's Champions golf tournament in Singapore for another three years.

Officials said the event, which showcases the world's top 63 players, will remain at the Sentosa Golf Club for that period as well.

Its ninth edition will be staged from March 3-6 next year, with the prize pot bumped to US$1.5 million (S$2.1 million), up from US$1.4 million for the previous five years.

Giles Morgan, Global Head of Sponsorship and Events at HSBC, said: "HSBC Women's Champions is our flagship women's event and has emerged into a truly world-class championship by any measure, becoming increasingly important for the world of golf and for the bank.

"HSBC is committed to opening up the world of golf and this tournament has done exactly that for women's golf."

The 2015 edition was won by seven-time Major champion Park In Bee of South Korea, who joined an illustrious list of past winners including former world No. 1 Lorena Ochoa and American fan favourites Stacy Lewis and Paula Creamer.

Koh Sock Hwee, who was Singapore's representative in 2012 and this year after winning the local qualifiers, said: "It's wonderful news that the tournament is here to stay, particularly for young local female golfers who need a platform to showcase their abilities.

"It's great for fans to see high-quality golf, and great for us Singapore players to be competing alongside the world's best golfers."

HSBC has also extended its men's golf sponsorship for five more years with the ongoing World Golf Championship event in Shanghai and the European Tour event in Abu Dhabi.

It is also a main sponsor for the British Open.

A version of this article appeared in the print edition of The Straits Times on November 04, 2015, with the headline 'HSBC to continue sponsorship of Women's Champions'. Print Edition | Subscribe