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Housing agents turning to videos to make their pitch
Some say snazzy footage on social media helps them stand out in competitive market
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An Instagram preview of this video of women having tea in a four-room HDB flat helped property agents Diana Teow and Felicia Cai to sell the flat in just a week.
PHOTO: RISING NORTH PROPERTIES
Rachel Au-Yong
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A trio of women sip from dainty cups on a plush sofa while a chandelier hangs overhead. Lush greenery can be seen outside the window.
This scene is not of an afternoon tea session with ladies of leisure at a Victorian-style mansion, but one from a video advertisement for a four-room HDB flat in Yishun.
