If you had watched this year's Miss America pageant, you may have noticed a few changes. For starters, the event is now a "competition", not a "pageant". The participants were "candidates" - interviewing for the job of Miss America - not "contestants".
There was no runway this year, and the word "Miss" had been stripped from the sashes, though each still had a little pocket that could conceal a lipstick tube. And, of course, in the wake of #MeToo, there were no swimsuits. This was the debut of the socially aware Miss America - or "Miss America 2.0", as it has been rebranded by its new chairman, Ms Gretchen Carlson, the former Fox News anchor and Miss America 1989.