For subscribers
How to hire the best for less
Workers will accept lower pay at environmentally sustainable firms.
Sign up now: Get ST's newsletters delivered to your inbox
People are more likely to accept lower wages for work they think is meaningful.
PHOTO: AFP
Pilita Clark
Follow topic:
Imagine running a company that consistently attracts smart, skilled staff willing to work harder and longer for 15 per cent less than what they could earn doing the same job elsewhere.
I am talking about lawyers, receptionists, human resources employees and information technology workers. People in jobs that exist in all sorts of companies across all sorts of sectors.