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Greening Singapore needs smart use of data, allied with common sense
Every day, some company announces a new initiative to burnish its green credentials. For these to truly make a difference, firms should tap data smartly.
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Being smart about our analysis of data is key to accelerating our sustainability efforts, says the writer.
ST PHOTO: LIM YAOHUI
Chong Yang Chan
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Going green is no longer just a buzzword, but an imperative for firms and countries as they seek to attract environmentally conscious customers and mitigate the fallout of climate change.
Fortunately, they have a powerful tool in their arsenal to achieve such goals effectively: the smart use of data. This can allow them to move the needle, instead of wasting resources on initiatives that sound impressive, but achieve little.
