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Call out greenwashing, crack down on it
When businesses declare themselves carbon neutral, they must prove it.
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Delta Air Lines is facing a class-action lawsuit over its advertising claims of being carbon neutral. But it is not the only airline or company that has faced allegations of greenwashing.
PHOTO: REUTERS
Kelvin Law
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News broke recently that Delta Air Lines is facing a class-action lawsuit over its advertising claims
Britain’s advertising watchdog has been keeping a sharp eye on companies making green claims. In 2020, it ordered budget carrier Ryanair to stop advertising itself as a “low CO2 emissions airline” as there wasn’t enough evidence to back the claim.
