After Cambridge Analytica, it's time to reinvent the Web

Cambridge Analytica's offices in central London. By allegedly accessing the profiles of 50 million Facebook users, the data mining firm could reportedly infer US voters' political preferences and help target personalised messages at them to Mr Donald
Cambridge Analytica's offices in central London. By allegedly accessing the profiles of 50 million Facebook users, the data mining firm could reportedly infer US voters' political preferences and help target personalised messages at them to Mr Donald Trump's benefit in the 2016 US presidential election. PHOTO: REUTERS
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Political power grows out of the barrel of a gun, Chairman Mao taught us. Nowadays it is just as likely to derive from the click of a mouse.

The latest revelations in The Observer and The New York Times about the role of Cambridge Analytica in hacking the 2016 US presidential election shine an unforgiving light on the potential abuse of computational propaganda and mass manipulation.

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A version of this article appeared in the print edition of The Straits Times on March 21, 2018, with the headline After Cambridge Analytica, it's time to reinvent the Web. Subscribe