Style News: Fashion and lingerie label 6ixty8ight launches here

PHOTO: 6IXTY8IGHT

FASHION AND LINGERIE LABEL 6IXTY8IGHT LAUNCHES HERE

Fashion and lingerie label 6ixty8ight will open its first store in South-east Asia, at VivoCity, tomorrow.

The brand - founded in 2002 in Paris by French lingerie designer Marie Destombe and Swedish businessman Erik Ryd - has 140 stores in China, Hong Kong, Macau, Taiwan and South Korea. It is known for its casual apparel and pocket-friendly prices

The brand's full range of lingerie, nightwear, loungewear, clothing and accessories will be available at the Singapore store, which spans more than 2,000 sq ft.

A white lace bralette costs $13.90, while a pair of lace-up denim culottes is $39.90.

The first 100 shoppers in line at the store tomorrow will each receive a $100 voucher.

The store is also giving away 6,800 pairs of panties for free. For this promotion, shoppers have to show the staff that they have followed the label on Instagram (@6IXTY8IGHT68).

The 6ixty8ight store is located at 02-48VivoCity, 1 Harbourfront Walk, and is open from 10am to 10pm daily.

MARYLING OPENS FIRST STORE HERE

Italian fashion brand Maryling will open its first boutique - a 1,270 sq ft space - in Singapore, at The Shoppes at Marina Bay Sands on Tuesday. The label was previously available at department store Takashimaya.

Founded in 2010, the brand is known for its elegant and luxurious apparel that ranges from office to occasion-wear. An open-shoulder lace evening dress costs $1,375, while a ribbed sweater with eyelet detailing goes for $490.

The boutique is located at L1-22-23-24, The Shoppes at Marina Bay Sands, 10 Bayfront Avenue. It is open from 10.30am to 11pm from Sundays to Thursdays and 10.30am to 11.30pm on Fridays and Saturdays.

MAISON CHRISTIAN DIOR'S NEW BODY CREAM COLLECTION

Maison Christian Dior, which focuses on the French brand's perfumes, has launched a new body cream collection.

The creams are blended with perfumer Francois Demachy's scents to prolong the impression of perfume.

The label says the creams also nourish the skin and are designed with a light and creamy texture that leaves skin soft, moisturised and delicately perfumed.

There are five scents in the range and they are priced at $140 for a 150ml bottle. They are available at Maison Christian Dior at B2-52 Ion Orchard, 2 Orchard Turn.

Melissa Heng and Ankita Varma

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A version of this article appeared in the print edition of The Straits Times on July 13, 2018, with the headline Style News: Fashion and lingerie label 6ixty8ight launches here. Subscribe