Indian music channel set to rule YouTube

Popular Indian singers (from far left) Tulsi Kumar and Arko in a screengrab of a music video on T-Series, a video channel that is growing so fast it will likely dethrone PewDiePie (above) as the top channel on YouTube.
Popular Indian singers (from left) Tulsi Kumar and Arko in a screengrab of a music video on T-Series, a video channel that is growing so fast it will likely dethrone PewDiePie as the top channel on YouTube.PHOTO: YOUTUBE
Popular Indian singers (from far left) Tulsi Kumar and Arko in a screengrab of a music video on T-Series, a video channel that is growing so fast it will likely dethrone PewDiePie (above) as the top channel on YouTube.
Popular Indian singers Tulsi Kumar and Arko in a screengrab of a music video on T-Series, a video channel that is growing so fast it will likely dethrone PewDiePie (above) as the top channel on YouTube.PHOTO: ST FILE

T-Series is on the way to becoming the most-subscribed channel on the video-sharing website, beating the current No. 1, PewDiePie

YouTube is likely to witness a dethroning in the coming weeks.

An Indian entertainment behemoth, T-Series, is set to knock out PewDiePie, a Swedish gamer and vlogger, to become the most subscribed channel on the video sharing website. At last count, T-Series' flagship channel on Bollywood music had 71,002,239 subscribers, less than 160,000 short of the current reigning champion's count.

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A version of this article appeared in the print edition of The Straits Times on November 24, 2018, with the headline 'Indian music channel set to rule YouTube'. Print Edition | Subscribe