True-to-size showflats

Electronics giant Gain City is setting up showflats similar to actual Housing Board flats to give shoppers decor ideas

This showflat (above) in Gain City's Sungei Kadut store is the same size as a five-room Housing Board flat, says managing director Kenny Teo (below).
This showflat (above) in Gain City's Sungei Kadut store is the same size as a five-room Housing Board flat, says managing director Kenny Teo. ST PHOTOS: ALVIN HO
This showflat (above) in Gain City's Sungei Kadut store is the same size as a five-room Housing Board flat, says managing director Kenny Teo (below).
This showflat in Gain City's Sungei Kadut store is the same size as a five-room Housing Board flat, says managing director Kenny Teo (above). ST PHOTOS: ALVIN HO
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Two showflats the size of actual Housing Board homes are springing up at Gain City's Megastore in Sungei Kadut, as part of the home-grown electronics giant's push to help shoppers imagine how products will look like in their own homes.

The fully furnished four-and five-room "flats" on the store's fourth floor are 90 sq m and 110 sq m in size. The enclosed spaces are fitted with doors, windows, furniture and appliances and are designed to resemble a real flat.

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A version of this article appeared in the print edition of The Straits Times on March 31, 2018, with the headline True-to-size showflats. Subscribe