Charms of the Orient: Luxury lifestyle label Shang Xia draws attention to Chinese culture and craft

Hermes-backed Chinese luxury lifestyle label Shang Xia wants to draw attention to Chinese culture and craft

Like a sort of customisable package deal, Shang Xia designs the walls and ceilings and proposes the furniture and related objects, such as tea sets, tea tools, incense and flowers.
Like a sort of customisable package deal, Shang Xia designs the walls and ceilings and proposes the furniture and related objects, such as tea sets, tea tools, incense and flowers. PHOTOS: SHANG XIA
Shang Xia's carbon fiber chairs.
Shang Xia's carbon fiber chairs. PHOTOS: SHANG XIA
Shang Xia’s Lan Yue bag in sandstone.
Shang Xia’s Lan Yue bag in sandstone. PHOTOS: SHANG XIA
The label’s chief executive officer and artistic director Jiang Qiong Er.
The label’s chief executive officer and artistic director Jiang Qiong Er. PHOTOS: SHANG XIA
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In the stores of Chinese luxury lifestyle label Shang Xia, it is common to see customers cry.

But it is not because they are being ill-treated, says chief executive officer and artistic director Jiang Qiong Er over the telephone with The Straits Times.

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A version of this article appeared in the print edition of The Straits Times on November 30, 2019, with the headline Charms of the Orient: Luxury lifestyle label Shang Xia draws attention to Chinese culture and craft. Subscribe