US company concocts Butterbeer ice cream for Harry Potter fans

A pint of Yuengling’s new Butterbeer ice cream. PHOTO: YUENGLING'S ICE CREAM

(The Philippine Daily Inquirer / ANN) - Soon enough, Harry Potter fans and muggles may not have to travel all the way to Japan's Wizarding World of Harry Potter to quaff a mug of butterbeer.

US ice cream giant Yuengling's debuted its newest product, Yuengling's Butterbeer Ice Cream, a flavour galvanised from the popular series written by J.K. Rowling, who described butterbeer as "a little bit like less-sickly butterscotch."

The delectable indulgence is a magical fusion of half-buttercream and half-butterscotch ice creams topped with a swirl of butterscotch.

"We are always looking for ways to inspire our fans and spark creativity. Whether it's our flavour names and descriptions or the recipes themselves-we're in the business of having fun," Yuengling's Ice Cream president David Yuengling said in a statement. "We hope we made J.K. Rowling proud with this flavour."

Butterbeer Ice Cream will retail in the US at US$3.69(S$5.16) to US$3.99 (S$5.58).

Obsession for anything and everything Harry Potter resulted in a list of products inspired by the blockbuster wizarding series. Shiro Cosmetics, a makeup company located at Oregon, flaunted its Harry Potter-themed "Marauders, Mugwumps, and Muggles" lineup. It features 27 items ranging from 20 eyeshadow powders, face powders, and five lip glosses including their bestseller Butterbeer lip gloss.

Another cosmetic startup, Storybook Cosmetics, launched its very own Harry Potter makeup brushes.

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