Starbucks opens largest Reserve Roastery in Tokyo

Spanning four storeys, the outlet in Nakameguro neighbourhood will also be home to Starbucks' first cocktail bar in Japan

More than 680,000kg of coffee a year is expected to be roasted at the Starbucks Reserve Roastery (above and top), which has an origami-inspired wooden-tiled ceiling to celebrate Japanese craftsmanship.
More than 680,000kg of coffee a year is expected to be roasted at the Starbucks Reserve Roastery, which has an origami-inspired wooden-tiled ceiling to celebrate Japanese craftsmanship. PHOTOS: MATTHEW GLAC FOR STARBUCKS JAPAN
More than 680,000kg of coffee a year is expected to be roasted at the Starbucks Reserve Roastery (above and top), which has an origami-inspired wooden-tiled ceiling to celebrate Japanese craftsmanship.
More than 680,000kg of coffee a year is expected to be roasted at the Starbucks Reserve Roastery, which has an origami-inspired wooden-tiled ceiling to celebrate Japanese craftsmanship. PHOTOS: MATTHEW GLAC FOR STARBUCKS JAPAN

Starbucks opens its largest store in the world today - its fifth Reserve Roastery - in Tokyo's trendy Nakameguro neighbourhood.

The expansive four-storey outlet, which at 32,000 sq ft overtakes the Shanghai Reserve Roastery in size, features the coffee chain's largest Teavana tea bar and its first dedicated community space for events featuring thought leaders.

It promises an upmarket experience with a menu of premium coffees, teas and cocktails, and is designed by renowned Japanese architect Kengo Kuma, who is behind Tokyo's new National Stadium that will take centre stage when the city hosts the Olympic Games next year.

Mr Takafumi Minaguchi, chief executive officer of Starbucks Japan, said: "The Roastery signifies our commitment to fostering moments of human connection over a cup of coffee and using these moments to create positive social impact in the communities we serve."

Located next to the famous Meguro River that is lined with sakura cherry blossom trees, the store showcases the skills of home-grown craftsmen - including an origami-inspired wooden-tiled ceiling - through materials such as light-tone wood from sustainable Japanese forests.

Japan was where the Seattle-based coffee chain opened its first store outside North America, in the tony district of Ginza in August 1996. Today, there are 1,400 stores across all 47 prefectures in the country, hiring more than 37,000 employees.

The other four Starbucks Reserve Roasteries are in Milan, New York, Seattle and Shanghai.

Starbucks Reserve Roastery Tokyo, in the near future, will become the coffee chain's first certified Specialty Coffee Association location, offering training for coffee professionals.

It is expected to roast more than 680,000kg of coffee a year for the Japanese market, which adds up to an average of 31 burlap bags of 60kg each that are packaged on-site every day.

And then there are the food tie-ups, including one with Fukusaya Castella, Japan's oldest castella bakery that first opened its doors in Nagasaki in 1624, to produce a Tokyo Roastery-branded cake set.

And in another first, the store is home to Starbucks' first cocktail bar in Japan, featuring drinks such as the Nakameguro Espresso Martini that is mixed with chestnut liqueur, creme de cacao and espresso.

When customers enter the Roastery, with its airy, open-floor plan, they will be greeted by the world's largest Starbucks Roastery coffee cask - a four-storey, 17m-tall vessel made of blush-tinted copper where coffee beans are left to rest after the roasting process.

The cask was built using the Japanese technique of tsuchime - a traditional method of copper-beating to create its texture and pattern.

It is adorned with hundreds of hand-crafted copper cherry blossoms, which change hues with the light throughout the day.

• Starbucks Reserve Roastery Tokyo is at 2-19-23 Aobadai, Meguro-ku, Tokyo.

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A version of this article appeared in the print edition of The Straits Times on February 28, 2019, with the headline Starbucks opens largest Reserve Roastery in Tokyo. Subscribe