Japan's Ichiran ramen debut is here

Ichiran is famous for its tonkotsu ramen.
Ichiran is famous for its tonkotsu ramen. PHOTO: ICHIRAN JAPAN

The pop-up store in Singapore is part of the third edition of annual ramen festival Ramen Revolution

For your quick fix of Japan's famous Ichiran tonkotsu ramen, head to the Japan Food Matsuri event at Takashimaya Square in October.

Ichiran - which originates from Fukuoka - will make its debut pop-up in Singapore from Oct 3 to 20, as part of the third edition of annual ramen festival Ramen Revolution that takes place within the Japan Food Matsuri event. Previously, Ramen Revolution was held at Resorts World Sentosa.

Outside Japan, Ichiran has outlets in New York, Taiwan and Hong Kong.

While diners will get the dining experience of eating in individual booth seats that Ichiran is known for, the ramen will not quite be the same as what is offered in stores. What they will get is its "New York Limited" instant ramen - cooked at the event and topped with green onions, kikurage (wood ear) mushroom, and its signature spicy seasoning.

Priced at $12 a bowl, the ramen will be limited to 700 servings a day. The instant noodles will also be sold at $35 for a box of three servings, limited to 200 boxes a day.

Look out for other ramen brands such as 175 Degrees Deno Ramen, known for its tantan men dry noodles ($15); and Yoshiyama Shouten spicy miso ramen ($14) - both from Sapporo.

Besides ramen, the Japan Food Matsuri - which is in its second year - offers a variety of sushi, drinks, desserts and Japanese produce.

Different chefs will helm the sushi counter every week, and the omakase-style menu is priced from $88 to $188. Pair your sushi with sake, shochu or whisky - with prices starting from $10 for a shochu or whisky tasting flight.

 
 

Other premium Japanese items include A4 grade wagyu shabu shabu (from $35 for 100g); king crab meat bento ($42); and dried scallops ($80 for 100g).

Sweet treats from Hokkaido include Little Juice Bar's ichigo kezuri or shaved strawberry sweets ($8), and Parfaitera Pal's Hokkaido Hand Parfait ($18).

Hokkaido brands Bake and Zaku Zaku have collaborated to offer matcha cheese tart ($3.90) or zaku zaku soft serve ($6). Bake is best known for its cheese tarts, while Zaku Zaku is known for its cream-filled choux puffs.

A version of this article appeared in the print edition of The Straits Times on September 18, 2019, with the headline 'Japan's Ichiran ramen debut is here'. Print Edition | Subscribe