Australian farmers fight back with ethically produced, environmentally friendly meats

The vast majority of Australian farmers are using sustainable farming practices like carefully managing emissions and water use, increasing biodiversity and reducing waste.
The vast majority of Australian farmers are using sustainable farming practices like carefully managing emissions and water use, increasing biodiversity and reducing waste.PHOTO: AFP

It is hard to resist the lure of a burger. A soft brioche bun topped with one, maybe two, thick juicy beef patties, slightly charred on the outside, topped with melted cheese and relish and a mound of triple-cooked chips.

But new kids on the butcher's block - including Impossible Foods and Beyond Meats - are disrupting the market with their plant-based alternatives.

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