SINGAPORE - Frozen yogurt lovers now have more to choose from, as American frozen yogurt or froyo brand Yogurtland opened its flagship store at Suntec City mall on Thursday (Dec 8) at noon.

The soft-serve froyo is sold by weight, at $3.00 per 100g, with a choice of 33 different toppings including fruit such as kiwi and banana, Oreo cookies, passionfruit boba jelly and cornflakes.

There are currently eight flavours on sale - plain tart, alphonso mango tart, kiwi raspberry sorbet, dragon passion tart, strawberry shortcake pop, sumatra coffee, matcha tea and salted caramel pecan.

Yogurtland will gradually introduce its range of more than 200 flavours.

Customers can pick from four different sauces to drizzle on top, including chocolate, caramel and honey.

Said to be one of the largest self-serve froyo brands in the United States, Yogurtland's froyo is imported from California and includes ingredients such as vanilla beans from Madagascar and Belgian chocolate from Belgium.

Yogurtland's froyo is said to be either non-fat or low in fat, is gluten-free and contains vitamin C.

The store, at #B1-165/166, Suntec City, will be open from 11am to 10pm daily.

Mr Jerry Siordia, global business Consultant at Yogurtland, told The Straits Times that it will be holding a festive competition starting on Dec 14 till Jan 15 next year (2017).

To win an Apple Watch, post a picture of your Yogurtland creation on Instagram and add the hashtags #YogurtlandSingapore and #WatchMyYogurtland.

The winner will be announced on YogurtlandSingapore's Instagram and Facebook pages on Jan 16.