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What happens after a label's designer dies?

Karl Lagerfeld (left), former head of Chanel and Fendi, died last month, while British designer Lee Alexander McQueen (right) died in 2010.
Karl Lagerfeld (left), former head of Chanel and Fendi, died last month, while British designer Lee Alexander McQueen (right) died in 2010. PHOTOS: REUTERS, ASSOCIATED PRESS

Succession planning and early decision making are vital if a brand is to have longevity

Fashion is fickle, while death is certain.

The most notable death in the industry in recent times is no doubt the passing of Karl Lagerfeld, one of the world's most famous fashion designers.

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A version of this article appeared in the print edition of The Straits Times on March 22, 2019, with the headline 'What happens after a label's designer dies?'. Print Edition | Subscribe