Mr Frederic Grangie is sitting in the cavernous and tastefully appointed Chanel boutique in Marina Bay Sands and holding up a Code Coco, a head-turning fashion watch by the luxury brand.
"Honestly," says the president of Chanel's Watches And Fine Jewellery division with a shrug of his elegant shoulders, "nobody needs another watch".
Already a subscriber? Log in
Read the full story and more at $9.90/month
Get exclusive reports and insights with more than 500 subscriber-only articles every month
ST One Digital
$9.90/month
No contract
ST app access on 1 mobile device
Unlock these benefits
All subscriber-only content on ST app and straitstimes.com
Easy access any time via ST app on 1 mobile device
E-paper with 2-week archive so you won't miss out on content that matters to you
