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Coronavirus Outbreak

Beauty brands struggle as shoppers keep away

From cancelling free makeovers to disinfecting testers, retailers are ramping up cleaning measures to allay buyers' fears

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Chloe Kok, Amanda Chai

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Beauty businesses here have not been spared by the coronavirus pandemic that is pummelling industries worldwide - particularly in physical stores.
A drop in both tourists and local shoppers has led to reduced foot traffic, department stores and beauty boutiques here told The Straits Times.
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