South Korean firm behind Pinkfong brand plans to open Baby Shark-themed indoor playground in Singapore

Mr Ryan Lee, the co-founder and chief financial officer of edutainment company SmartStudy, the South Korean company behind Pinkfong. ST PHOTO: GAVIN FOO
New: Gift this subscriber-only story to your friends and family

SINGAPORE - Kids who cannot get enough of the Pinkfong Baby Shark dance song and music video, rejoice. The makers of the YouTube phenomenon have plans to open an indoor playground here.

Mr Ryan Lee, the co-founder and chief financial officer of edutainment company SmartStudy, the South Korean company behind Pinkfong, revealed this when he was in Singapore recently.

Already a subscriber? 

Read the full story and more at $9.90/month

Get exclusive reports and insights with more than 500 subscriber-only articles every month

Unlock these benefits

  • All subscriber-only content on ST app and straitstimes.com

  • Easy access any time via ST app on 1 mobile device

  • E-paper with 2-week archive so you won't miss out on content that matters to you

Join ST's Telegram channel and get the latest breaking news delivered to you.