Netflix testing out ads on TV series

The streaming service also removes viewer reviews and brings back the romantic comedy genre

To All The Boys I've Loved Before stars Lana Condor as a high-school junior whose love letters are inadvertently sent out to everyone. Glen Powell and Zoey Deutch play assistants who try to get their bosses together in the Netflix romcom, Set It Up.
Glen Powell and Zoey Deutch play assistants who try to get their bosses together in the Netflix romcom, Set It Up. PHOTOS: NETFLIX
To All The Boys I've Loved Before stars Lana Condor as a high-school junior whose love letters are inadvertently sent out to everyone. Glen Powell and Zoey Deutch play assistants who try to get their bosses together in the Netflix romcom, Set It Up.
To All The Boys I've Loved Before stars Lana Condor as a high-school junior whose love letters are inadvertently sent out to everyone. PHOTOS: NETFLIX
New: Gift this subscriber-only story to your friends and family

WASHINGTON • Netflix forever changed the way viewers watch television, but recent announcements suggest the company might slowly be normalising.

One of the service's primary appeals is that users can watch television shows uninterrupted by meddlesome commercials.

Already a subscriber? 

Read the full story and more at $9.90/month

Get exclusive reports and insights with more than 500 subscriber-only articles every month

Unlock these benefits

  • All subscriber-only content on ST app and straitstimes.com

  • Easy access any time via ST app on 1 mobile device

  • E-paper with 2-week archive so you won't miss out on content that matters to you

Join ST's Telegram channel and get the latest breaking news delivered to you.

A version of this article appeared in the print edition of The Straits Times on August 22, 2018, with the headline Netflix testing out ads on TV series. Subscribe