BEIJING • On Weibo on Sunday, Chinese mineral water brand Wahaha announced its new spokesman, 29-year-old Taiwanese actor Greg Hsu.
Hsu replaces Taiwanese singer-songwriter Wang Leehom, who had been the face of the brand since 1998.
Last year, Wang, 43 then, had his contract with the brand cancelled due to his age, ending a 20-year working relationship.
Ms Kelly Zong, daughter of company founder Zong Qinghou, said: "He's old and aesthetically speaking, tired." She added that a younger ambassador was necessary to appeal to a younger market, according to Oriental Daily.
While netizens praised the new campaign images of Hsu, some believe Wang is more suitable as a spokesman. Meanwhile, Wang said he grew up with the brand and would continue to support it.