Haphazard montage of K-pop idols

The documentary features SM artistes including Girls' Generation's (from far left) Tiffany, Seohyun and Sunny.
The documentary features SM artistes including Girls' Generation's (from left) Tiffany, Seohyun and Sunny.PHOTO: GOLDEN VILLAGE PICTURES



107 minutes/Opens tomorrow


Trust top South Korean talent agency SM Entertainment to churn out another product to capture the hearts and cash of fans.

This documentary loosely stitches together stage performances by SM acts, such as Exo, Girls' Generation and Super Junior. It is interspersed with behind-the-scenes footage and interview clips with the artistes.

As you would expect, the K-pop stars do not talk about anything more revealing than their camaraderie and send feel-good messages to their fans.

For fans, it is another avenue to get a glimpse, however superficial, into their favourite idols' lives: Super Junior's Siwon and Girls' Generation's Yoona are seen teasing each other backstage.

SM artistes dress up for the company's Halloween party, among them is Girls' Generation's Tiffany as Alice in Wonderland.

At $20 a ticket, this movie is slightly pricey for what is essentially one long glitzy corporate video for SM Entertainment. Scenes illustrating SM's glowing achievements include screaming fans welcoming their K-pop stars in Brazil.

Wannabe pop music honchos, however, may learn something here from the elusive SM founder Lee Soo Man, regarded as one of the leading star makers in K-pop.

During an interview segment, a SM staff trots out one of Mr Lee's mantras - one source, multi-use.

Then, the scene flashes to promote its new hologram musical School Oz, which features SM artistes' hit songs. He should mention that this documentary itself is a prime example of Mr Lee's philosophy - using the same material in different ways.

A version of this article appeared in the print edition of The Straits Times on October 14, 2015, with the headline 'Haphazard montage of K-pop idols'. Print Edition | Subscribe