Partygoers who are getting bored by the repetitive offerings during Singapore's annual F1 weekend will finally have something to rejoice about.
The newest event on this year's upcoming Grand Prix party circuit is Boudoir Noire Presents The Box (NYC), which is bringing two nights of boundary-pushing entertainment from New York's famed nightclub establishment, The Box, to South-east Asia for the first time.
Known for its unique brand of risque theatrical acts that are part burlesque, part kitschy cabaret, The Box is often claimed to be reminiscent of the glitz and excess in New York's vaudeville halls back in the 1900s.
Regulars at the club's standalone locations in New York and London range from celebrities to royalty.
The ticketed event in Singapore, which will be held at the Capitol Theatre on Sept 19 and 20. Prices start at $800 for general admission and the show can take up to 800 guests each night.
Boudoir Noire is undoubtedly going to go head to head with ritzy F1 nightlife staples such as the Amber Lounge and Johnnie Walker parties.
But despite the stiff competition, Ms Jeannette Tan, 36, lawyer-turned-entrepreneur and founder of luxe lifestyle company Imaginoire that is behind Boudoir Noire, says the timing for the collaboration could not have been more perfect.
"We're ready for a more progressive and unique brand of entertainment - which is exactly what The Box offers," she tells Life in an exclusive phone interview alongside The Box founder, Mr Simon Hammerstein, and event headliner, Singapore's first burlesque performer Sukki Singapora.
"It's not just DJs and thumping music like other parties - it's an interactive and immersive theatrical experience like no other. We're hoping it's what Singapore needs to inject some excitement into what's becoming a rather staid and repetitive F1 party weekend."
The collaboration - which began after Ms Tan contacted The Box last November - has even got government buy-in, with the Singapore Tourism Board and the Media Development Authority (MDA) coming on board to promote the event and keep the performances in line with local regulations. MDA has yet to announce a rating for the event.
For Mr Hammerstein, the foray into South-east Asia was something he had his sights on for a while.
"We've held pop-up events at lifestyle capitals like Istanbul and Miami so it's no surprise that Singapore would be the obvious choice for our first event in South-east Asia," he says.
"We're very picky about our venues but Singapore checks all the boxes with its international crowd and booming nightlife scene."
And though he is tight-lipped about the budget of the production or the specifics of the acts he is curating for Singapore, Mr Hammerstein does promise a night to remember.
"We're all about keeping up the suspense so I can't give you any details," he says cheekily when asked about the 30-odd crew that is coming from New York. "What I will say is to come with an open mind. We'll take care of the rest."
For Ms Tan, the most exciting part of the whole process has been adding a Singaporean flavour to the mix with the London-based Sukki.
"It's fantastic to be able to curate a programme that includes some of our local talent. That's something we're very proud of," she says.
Says Sukki about the opportunity: "To be able to come back so soon after my first public show in Singapore in January this year feels incredible.
"It's been eye-opening collaborating with The Box and we're all excited to introduce Singapore to a whole new brand of theatrical entertainment."
Guests will also get to enjoy premium bottle service and a customised bar menu by local spirits curators, Proof and Company.
"They will get to experience special cocktails from an all-star team of bartenders," Ms Tan says.
Book it
Boudoir Noire Presents The Box (NYC)
Where: Capitol Theatre
When: Sept 19 and 20
Tickets: Standing tickets start at $800 and deluxe tables start at $6,000 for six people. Tickets go on sale on Friday. Visit www.boudoirnoire.com for more information.
