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Seniors with sass: Granfluencers flash their style on social media

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Senior influencers - dubbed granfluencers - have carved a niche of their own in the digital world.

PHOTO: BONPON511/INSTAGRAM

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SINGAPORE - Social media may be dominated by the young and good-looking, but senior influencers - dubbed granfluencers - have carved a niche of their own in the digital world.
Despite not being the most tech-savvy folks - many rely on their kids or grandkids to shoot their content and upload it - these grandpas and grandmas show there is an audience for their authentic style, silver hair and all.
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