Coronavirus Singapore

Rainy, glamorous return to runway

The evening session of the Louis Vuitton Women's Spring/Summer 2021 Spin-Off show yesterday at the ArtScience Museum was a "phygital" event, live-streamed to an online audience, but also with 112 guests at the venue.
The evening session of the Louis Vuitton Women's Spring/Summer 2021 Spin-Off show yesterday at the ArtScience Museum was a "phygital" event, live-streamed to an online audience, but also with 112 guests at the venue. ST PHOTO: GIN TAY

Despite an unforeseen downpour, fashion strutted cautiously back down the catwalk last night.

At the evening session of the Louis Vuitton Women's Spring/ Summer 2021 Spin-Off show at the ArtScience Museum, 112 guests had a first-hand look at the luxury house's newest collection - an industry first here in the new normal.

Lit up like the emerald city of Oz, the basement of the museum was transformed into a futuristic fashion show venue, with blocks as seats, safely distanced, and the bulk of the action taking place in the outdoor area called the Oculus.

It was a star-studded affair, with fashion insiders and celebrities such as Zoe Tay, Rebecca Lim and Joanne Peh in attendance.

The guests' arrival and seating was staggered, although safe distancing measures meant that it took a longer time for all to be seated in their designated zones.

A total of 67 looks by Louis Vuitton's womenswear artistic director Nicolas Ghesquiere, including a summery capsule of brights and pastels inspired by the beach, were featured.

Dubbed a "phygital" show, the event was also live-streamed to an online audience. It was not without its glitches, delayed by 20 minutes because of sudden rain let in by the Oculus' skywell. Staff mopped up furiously and guests in the front row were handed black umbrellas.

Singaporean model Kaigin Yong, 26, one of 41 unmasked models who walked the event, slipped and fell when opening the show.

But she recovered instantly and went on to model three more looks before closing the night.

The good-natured model, who walked for filmed shows at Paris Fashion Week last month, joked that this first stumble in her career was "one thing off her bucket list".

"It was amazing to walk for LV. This is a momentous event in the fashion industry worldwide - it's a sign of positivity amid the pandemic," she said.

Life returned to the runway yesterday, with the first full-fledged fashion show staged in Singapore since the pandemic began. The ArtScience Museum basement was transformed into an emerald city for the Louis Vuitton show, presented live to 112 guests
Life returned to the runway yesterday, with the first full-fledged fashion show staged in Singapore since the pandemic began. The ArtScience Museum basement was transformed into an emerald city for the Louis Vuitton show, presented live to 112 guests and featuring 41 unmasked models. ST PHOTO: GIN TAY

The show marked a cautious but optimistic start to the return of physical, large-scale events, which fashion insiders were hopeful about. Actress Zoe Tay praised it for being well managed and safe.

"Even with this weather, the show still goes on. It's pretty refreshing and there's energy in the air - it brings hope and it helps our economy to move back to normal in a cautious way," she said.

Fashion director Johnny Khoo, who has styled many celebrity shoots, called it a courageous effort on the fashion house's part. "Even in fashion capitals, many shows are being cancelled - so bravo."

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A version of this article appeared in the print edition of The Straits Times on March 24, 2021, with the headline Rainy, glamorous return to runway. Subscribe