Puma, Nike, Adidas: Sportswear stores get bigger, better, shinier

Puma’s new street-facing duplex store in 313@somerset is it's biggest flagship store in South-east Asia. PHOTOS: COURTESY OF PUMA
American sportswear giant Nike launched sizable outlets at Bugis and VivoCity (above) in the same month. PHOTO: GMG
Kydra's flagship Store at Takashimaya Shopping Centre. PHOTOS: COURTESY OF KYDRA
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SINGAPORE – It is hard to miss the new kid on the block along Orchard Road.

Flashing on a long LED screen at German sportswear brand Puma’s new street-facing duplex store in 313@somerset is an animation showing the label’s mascot leaping around iconic Singaporean spots – from The Merlion to Jewel Changi Airport’s Rain Vortex to HDB void decks.

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