For subscribers
Doubling down on deals: How 11.11 became a double-digit sale phenomenon
Sign up now: Get ST's newsletters delivered to your inbox

Also known as Singles' Day, the annual shopping event is now arguably the world's biggest.
PHOTO: ISTOCKPHOTO
Follow topic:
SINGAPORE - It is not every day that a million-dollar condominium is up for grabs in a giveaway.
The eye-popping prize - a one-bedroom condominium unit at Normanton Park, co-sponsored by real estate brokerage agency PropNex - is part of e-marketplace Lazada's 11.11 promotions this year.

