Crystal clear allure

Millennials and Gen Z take a shine to crystal accessories as Covid-19-related anxiety pushes more to explore alternative forms of wellness

Every Monday evening, Ms Shanice Sa turns into a live-streaming whiz. She sets up four studio lights and a table full of quartz, citrine, aventurine and other stones, and hawks them over Instagram Live.

The 23-year-old started home-based crystal business Soleil Crystals (@shopsoleilco) in July last year while working at a social media agency and pursuing a degree in communications.

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A version of this article appeared in the print edition of The Straits Times on July 23, 2021, with the headline 'Crystal clear allure'. Subscribe