Kane Lim: From reality TV star to face of beauty brand Fenty

Kane Lim clad in BLING, the socially-responsible athleisure label he co-founded this year. PHOTO: KANE LIM
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SINGAPORE – When American reality television series Bling Empire premiered on Netflix in early 2021, it was all that some Singaporeans could talk about for a while.

As viewers followed the lives of Los Angeles’ real-life crazy rich Asians, one young man, in particular, piqued their curiosity – Kane Lim, the only Singaporean in the cast.

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