Is Instagram’s and TikTok’s latest travel trend a disaster waiting to happen?

Sign up now: Get ST's newsletters delivered to your inbox

Videos that track ambitious cross-continental voyages are an increasingly popular form of travel content on Instagram and TikTok.

Videos that track ambitious cross-continental voyages are an increasingly popular form of travel content on Instagram and TikTok.

PHOTO: REUTERS

Ryley Ober

  • Social media travellers like Ian Andersen undertake risky, long-distance journeys in countries with US travel warnings, sharing real-time updates that attract large audiences.
  • Experts warn of serious dangers including detention, surveillance, and costly evacuations, especially in high-risk countries like Iran and Russia.
  • Despite risks, travellers seek meaning and personal growth, challenging perceptions and encouraging others to explore beyond comfort zones.

AI generated

Ian Andersen cycled into Iran in June 2025, carrying a camping stove, a tent, a flat-tire kit and cigarettes.

Andersen, a free-spirited Minnesotan, was documenting a 16,000km bike journey from Portugal to Japan for a growing social media audience, and had entered the country despite US State Department warnings not to travel there.

See more on