Sweet tricks

It is no longer enough for dessert shops to just offer sweet treats - so they are raising the stakes with retail collaborations, hands-on experiences and themed desserts

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Amid a flurry of new food and beverage openings, how does one stand out from the crowd?

At a new crop of dessert shops, it is all about offering elevated experiences. For instance, you can enjoy ice cream parfaits with Japanese flavours while shopping for hand-crafted leather-bound goods at the 1,200 sq ft, month-old Bynd Artisan + Sunday Folks in Ion Orchard.

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A version of this article appeared in the print edition of The Sunday Times on October 03, 2021, with the headline Sweet tricks. Subscribe