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Best 10.10 sale offers to shop now: Amazon, Lazada, Shopee and more
Find big savings on tech, kitchen and home items and more
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Shopping season starts in a big way this month first with Amazon’s Prime Big Deal Days Singapore
With Christmas just around the corner, it is the perfect time to get a head start on gift shopping with the 10.10 sales.
We’ve spent hours looking through Singapore’s major retailers to hunt down the best online bargains in every category: home and kitchen appliances, tech gadgets, toys, fashion and more.
Whether you need to replace your vacuum cleaner or restock the beauty cabinet, there’s something for every person in the family during this 10.10 sale event.
Collect your exclusive Lazada and Amazon promo codes for greater savings
Get extra $10 off with $50 minimum spend on Amazon.sg. Fastest fingers first as limited code redemptions are available. Get your Amazon Prime Big Deal Day Singapore promo code
Collect your Lazada voucher
In this article
Lazada 10.10 sale
Shopee 10.10 sale
Amazon sales: Prime Big Deal Days Singapore
10.10 sale: Best personal tech gadgets deals
10.10 sale: Best home electronics deals
10.10 sale: Best kitchen and cookware deals
10.10 sale: Best toys and games deals
10.10 sale: Best health and beauty deals
10.10 sale: Best fashion deals
10.10 sale: Best travel deals
Lazada 10.10 Sale
PHOTO: LAZADA
When: (8pm) Oct 9-12 2025
Set your alarms for 8pm for the Lazada 10.10 Sale and get up to 80 per cent off flash deals across various categories and top brands. Stretch your dollar further by collecting and stacking vouchers from banks and retailers to get maximum savings.
What’s on offer:
Up to 80 per cent off Lazflash deals and extra 10 per cent off seller vouchers
Up to 70 per cent off brand box
Limited restock for Labubu Hide and Seek in the
Pop Mart store
Up to 80 per cent off
mother and baby products
andhome and lifestyle essentials
Up to 80 per cent off and
health and beauty products
, from brands such as Aesop, Paula’s Choice, MAC Cosmetics, INNISFREE and moreUp to 80 per cent off
home and lifestyle essentials
, fromand brands such asUp to 80 per cent off
clothes, shoes and accessories
, from brands such as Nike, Puma, Tommy Hilfiger, Polo Ralph Lauren, Skechers and moreRedmart: Up to 50 per cent off on deals and
flash sale items
and $15 off with minimum $100 spend
Shopee 10.10 Sale
PHOTO: SHOPEE
When: (8pm) Oct 9-14 2025
During the Shopee 10.10 sale, expect massive deals and the usual stackable vouchers for added savings. Officially, the sale starts at 8pm on Oct 9. But look out for their daily category sales
What’s on offer:
Up to 80 per cent off handpicked brand boxes
Guaranteed next day delivery (with minimum spend of $20)
Flash sales at select times
Amazon sales: Prime Big Deal Days Singapore
PHOTO: MEDIA OUTREACH NEWSWIRE
When: Oct 7-13 2025
While not called a 10.10 sale, Amazon is throwing another Amazon Prime Big Deal Days Singapore sale for Prime members. Take this chance to buy books on your to-read list travel essentials for your year-end holiday home and kitchen appliances
This big sale event spans six days of deals, with offers going up to 50 per cent off big brands like Bose, Sennheiser and Bioderma in every category imaginable. You will have to be a Prime member to access exclusive Amazon Prime Big Deal Days offers. If you are not already an Amazon Prime member, sign up for a 30-day free trial.
What’s on offer:
Up to 50 per cent off on
Bioderma products
Up to 45 per cent off on SMEG, with additional $50 off $300 spend
Up to 30 per cent off
Bose store items
such as headphones, earbuds, speakers and moreUp to 40 per cent off
Sennheiser store items
such as headphones, earbuds and moreUp to 30 per cent off on
UGREEN store items
such as chargers, USB cables and moreUp to 40 per cent off the
Pigeon store
for quality baby care products, with an additional buy 3 for 15 per cent off
Shop Prime Big Deal Days on Amazon now
10.10 sale: Best personal tech gadgets deals
Lenovo: Enjoy up to 44 per cent off PCs from ThinkPad, Yoga, Legion and more ThinkPad X1 Carbon G12
Anker: Up to 70 per cent off storewide on the LazMall Store Shopee Mall
ASUS: From Oct 1-31 2025, get up to $300 off notebooks and gaming laptops on the Asus Store
Logitech: Up to 40 per cent off selected products such as keyboards, mice and other computing accessories in the Logitech LazMall store Shopee Mall
Sennheiser: Look out for up to 64 per cent off headphones and earbuds on Amazon LazMall store Shopee Mall
Sonos: Save up to 15 per cent with vouchers up to $150 on the Lazmall Store Shopee Mall
Featured 10.10 personal tech gadgets deals
Sony WH-1000XM5, $367.55
Original price: $589 (38 per cent off) Buy here
PHOTO: SHOPEE
The Sony WH-1000XM5 noise-cancelling headphones are one of the most popular models on the market and for good reason. They are lightweight and have great noise cancellation and superior sound quality.
JBL Flip 6 + JBL Go4 Bundle Deal
Original price: $279 (39 per cent off)
Apple AirPods 4
Original price: $249 (13 per cent off)
Benio Gen 2 Smart Ring
Original price: $59.90 (58 per cent off)
Anker Zolo Magnetic Power Bank
Original price: $79.99 (36 per cent off)
10.10 sale: Best home electronics deals
TP-Link: Up to 70 per cent off home security cameras, routers and more in the LazMall Store
Samsung: Get up 62 per cent off Samsung electronics in the Lazmall Store Shopee Mall
Dyson: Get up to 50 per cent off on Dyson products
LG: Enjoy up to 40 per cent off storewide and get up to $240 store vouchers and more on the LazMall Store Shopee Mall
OSIM: Up to 60 per cent off OSIM products such as smart massage chairs, massage accessories and more on the LazMall store Shopee Mall store
Featured 10.10 sale home electronics deals
Samsung TV Vision AI QLED, $1,612
Original price: $3,499 (43 per cent off) Buy here
PHOTO: SHOPEE
This 75-inch smart TV delivers superior picture quality with its 100 per cent Colour Volume with Quantum Dot feature.The AI processor also optimises the viewing experience so that even when you adjust the brightness, the colours on screen remain vibrant when watching your favourite shows.
EuropAce HazePRO 3-IN-1 Air Purifier
Original price: $129 (46 per cent off)
PRISM+ Symphony Soundbar
Original price: $1,299 (45 per cent off)
Xiaomi Smart Camera
Original price: $69 (62 per cent off)
Airbot Robot Vacuum X40 Ultra
Original price: $2,599 (72 per cent off)
10.10 sale: Best kitchen and cookware deals
Day in the life of a housewife. Gender stereotypes. Household chores.
PHOTO: GETTY IMAGES
SMEG: From now until Oct 31, save up to 60 per cent on coffee machines, cookware, breakfast appliances and more at the LazMall store Shopee Mall
Tefal: Save up to 65 per cent off + buy 2 get extra 5 per cent off on knives, non-stick pans and more at the LazMall store Shopee Mall
Robinsons: Save on air fryers, rice cookers, blenders and more from Vitamix, La Gourmet, Cuisinart in the kitchen appliances sale
Philips: Up to 50 per cent off + 20 per cent off store vouchers on home and kitchen appliances, such as air fryers, kettles and blenders on the LazMall Store Shopee Mall
Mayer: Enjoy discounts of up to 80 per cent storewide, buy 2 get 6 per cent off and collect vouchers up to $30 off on the LazMall Store
Nespresso: Save up to 20 per cent off selected coffee machines and makers at the LazMall store
Ninja: Up to 30 per cent off + $70 vouchers and gifts with purchase on selected items in the LazMall Store
Featured 10.10 sale kitchen and cookware deals
Russell Taylors Retro Microwave Oven, $82.99
Original price: $199.99 (58 per cent off) Buy here
PHOTO: SHOPEE
This Russell Taylors 20L microwave is a modern appliance with a cute, vintage look. Heat up meals easily using one of the 12 easy-to-use preset programs. Its compact size also means it will not eat up too much of your precious counter space.
Tupperware 600ml Round Food Storage Container
Original price: $30 (83 per cent off)
Cornell 20L Microwave Oven
Original price: $169 (47 per cent off)
Mayer 5.5L Digital Air Fryer
Original price: $169 (43 per cent off)
Philip Hand Blender
Original price: $79 (50 per cent off)
Le Creuset Cast Iron Round French Oven (22cm), Coastal Blue
Original price: $749 (38 per cent off)
Bear Steamboat with BBQ Grill, $79
Original price: $209 (62 per cent) Buy here
PHOTO: LAZADA
For those who are fans of eating mookata might like having the option to have a barbecue at home. This 2-in-1 multi-cooker has a non-stick inner pot that allows you to enjoy steamboat and grill meats simultaneously.
Tefal 8-piece Cookware Set
Original price: $345 (54 per cent off)
ZWILLING Pro 3-Piece Knife Set
Original price: $548 (36 per cent off)
PHILIPS Personal Blender 5000 Series
Original price: $169 (40 per cent off)
Neoflam Perfect Seal Airtight Food Storage
Original price: $21.90 (40 per cent off)
10.10 sale: Best toys and games deals
Amazon: Look out for up to 50 per cent off toys from Transformers, Nerf, Barbie and more as part of Amazon’s Prime Big Deal Days Singapore
Mattel: Get 20 per cent off select toys such as Barbie, Hot Wheels, educational toys and more on the Lazmall store Shopee Mall
Featured 10.10 sale toys and games deals
LeapFrog Clic the ABC 123 Laptop, $57.90
Original price: $91.70 (37 per cent off) Buy here
Use the 10.10 sale as a chance to buy educational toys for your child. This LeapFrog toy helps children practice their counting, reading letters and learning basic computer literacy.
Nintendo Switch Animal Crossing: New Horizons
Original price: $64.99 (12 per cent off)
Fisher-Price Sensory Rock-A-Stack Roly-Poly Stacking Toy
Original price: $31.90 (26 per cent off)
Thomas & Friends Toy Train Set
Original price: $102.90 (42 per cent off)
10.10 sale: Best health and beauty deals
PHOTO: GETTY IMAGES
Laneige: Enjoy up to 86 per cent savings + $30 off at the LazMall store Shopee Mall
Paula’s Choice: Up to 30 per cent off, buy and 3 get extra 25 per cent off, and buy 1 gift 1, among other promotions on the LazMall Store Shopee Mall
Sulwhasoo: Purchase skincare from the Concentrated Ginseng or First Care Activating range and receive free gift sets worth up to $147 on Shopee Mall
Jo Malone: Get exclusive bundle sets
iHerb: Enjoy up to 80 per cent off iHerb specials Brands of the Week offers
Greenlife: Get up to 38 per cent off health and beauty supplements in the LazMall store
The Purest Co: Get up to $22 off voucher and freebies on the LazMall Store Collagen Glow Berries Zero
Featured 10.10 sale health and beauty deals
Korean Beauty Collection Bag, $19.99
Original price: $39.99 (50 per cent off) Buy here
PHOTO: IHERB
Featuring products such as a lightweight oil cleanser from Skin1004 and various beauty masks, the skincare minis in this iHerb Exclusive set allow you to try out a new 7-step K-beauty routine sans the commitment. Each customer is limited to one set.
Clinique Black Honey Lip & Cheek Set
Original price: $114 (44 per cent off)
SK-II PITERA Facial Treatment Clear Lotion
Original price: $250 (57 per cent off)
Beauty Of Joseon Dynasty Cream, 50ml
Original price: $45 (60 per cent off)
INNISFREE Fresh & Hydrate Bundle
Original price: $69 (58 per cent off)
Medicube Ultimate Glow Pink Perfection PDRN Set
Original price: $101 (53 per cent off)
Laneige Dream Skin Trio Water Sleeping Mask Set, $51
Original price: $87 (41 per cent off) Buy here
PHOTO: LAZADA
Add these moisturising products to your nighttime skincare routine and wake up with soft, hydrated skin. The Laneige Water Sleeping Mask, Bouncy & Firm Sleeping Mask and Cica Sleeping Mask come in a cute powder blue pouch.
10.10 sale: Best fashion deals
Lacoste: Up to 40 per cent off and buy 2 save 10 per cent, buy 3 save 15 per cent in the Lazmall store Shopee Mall
Nike: Air Max and Dunk sneakers
Puma: Get up to 30 per cent off shoes, bags and apparel for men and women at the Puma outlet sale LazMall Store Shopee Mall
Adidas: Enjoy up to 30 per cent off regular items and an extra 30 per cent off outlet items on the Adidas website
Adidas Duffel Bag, $24
Original price: $40 (40 per cent off) Buy here
PHOTO: SHOPEE
If you’re looking for a sturdy gym or travel bag, consider this Adidas duffel bag. It has a built-in shoe compartment to keep your shoes separate from clean clothes, plenty of pockets to keep your items organised and a two-way zipper to allow for easy access to your belongings.
Calvin Klein: Get up to 70 per cent off + Buy 3 extra get 15 per cent off sitewide
JD Sports: Up to 50 per cent off footwear, clothing and accessories on the JD Sports website
Uniqlo: From Oct 10-16, travel & LifeWear essentials from Uniqlo
Zalora: From Oct 8-12 2025, enjoy up to 90 per cent off styles, daily flash deals, up to 70 per cent off luxury brands beauty time deals Shop Zalora 10.10 sale
10.10 sale: Best travel deals
PHOTO: GETTY IMAGES
Trip.com 10.10 Tentastic sale
When: Oct 10-13 2025
Daily midnight coupon drops for $80 off flights and hotels and flights (with minimum spend) and 15 per cent off hotels (with minimum stay)
Collect coupons to get discounts of up to 50 per cent off for attractions, car transfers, day tours and more
Daily flash sales at 2pm
Sales for 50 per cent off China Mainland tours at 1pm
Shop Trip.com 10.10 Tentastic sale
KKday: If a trip to Japan, Korea or Taiwan is on the cards to enjoy the autumn colours, take advantage of the KKday autumn sale
The Planet Traveller: 10 per cent storewide sale, $3 off $60 and $7 off $100 in LazMall Store Shopee Mall
All prices and deals are accurate at time of publication
FAQs: 10.10 sale in Singapore
1. Is 10.10 a big sale?
Yes, 10.10 sales in Singapore can be found on major e-commerce platforms such as Shopee, Lazada, and Amazon. Major retailers also participate and you can get travel, skincare, home and kitchen deals from brands.
2. What are the biggest sale days of the year in Singapore?
In the later half of the year, the 10.10 sale in Singapore kicks off the end-of-year shopping season. Other major shopping sale days include 10.10, singles’ day on 11.11, the Black Friday sale, and Amazon Prime Day.
3. Does Amazon have 10.10 sales?
Amazon does not have a 10.10 sale as Amazon’s Prime Big Deal Days Singapore tends to coincide with the 10.10 sale period. This year, Prime Big Deal Days Singapore runs from Oct 7-13 2025.
4. When does the 10.10 sales start?
Most brands and retailers have the biggest promotions and flash deals on Oct 10. But two weeks leading up to the 10.10 sales, they may offer pre-10.10 sales and deals. Promotions also typically run past Oct 10 and can last all the way till mid-month.
For more 10.10 sale deals, check out:
HardwareZone:
The big 10.10 sale roundup 2025: Best electronics deals from Lazada, Shopee, Amazon and more
Her World:
Your 10.10 sale cheat sheet: Best affordable fashion & beauty deals you’ll love
The Singapore Women’s Weekly:
10.10 Sale: The Best Family & Travel Deals For Your Next Vacay
FZine:
10.10 Sale: Best Deals Our Editors Are Adding Into Our Carts
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