Best 10.10 sale offers to shop now: Amazon, Lazada, Shopee and more

Shopping season starts in a big way this month first with

Amazon’s Prime Big Deal Days Singapore

, and now with the 10.10 sales.

With Christmas just around the corner, it is the perfect time to get a head start on gift shopping with the 10.10 sales.

We’ve spent hours looking through Singapore’s major retailers to hunt down the best online bargains in every category: home and kitchen appliances, tech gadgets, toys, fashion and more.

Whether you need to replace your vacuum cleaner or restock the beauty cabinet, there’s something for every person in the family during this 10.10 sale event.

In this article

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Lazada 10.10 Sale

When: (8pm) Oct 9-12 2025

Set your alarms for 8pm for the Lazada 10.10 Sale and get up to 80 per cent off flash deals across various categories and top brands. Stretch your dollar further by collecting and stacking vouchers from banks and retailers to get maximum savings.

What’s on offer: 

Shop Lazada 10.10 Sale now

Shopee 10.10 Sale

When: (8pm) Oct 9-14 2025

During the Shopee 10.10 sale, expect massive deals and the usual stackable vouchers for added savings. Officially, the sale starts at 8pm on Oct 9. But look out for their

daily category sales

in the days leading up to Oct 9 for early deals on home, fashion and electronics.

What’s on offer: 

Shop Shopee 10.10 Sale now

Amazon sales: Prime Big Deal Days Singapore

When: Oct 7-13 2025

While not called a 10.10 sale, Amazon is throwing another Amazon Prime Big Deal Days Singapore sale for Prime members. Take this chance to buy

books on your to-read list

,

travel essentials for your year-end holiday

, upgrade your

home and kitchen appliances

or get a head start on your holiday shopping.

This big sale event spans six days of deals, with offers going up to 50 per cent off big brands like Bose, Sennheiser and Bioderma in every category imaginable. You will have to be a Prime member to access exclusive Amazon Prime Big Deal Days offers. If you are not already an Amazon Prime member, sign up for a 

30-day free trial.

What’s on offer: 

Shop Prime Big Deal Days on Amazon now

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10.10 sale: Best personal tech gadgets deals

Lenovo: Enjoy up to

44 per cent off PCs from ThinkPad, Yoga, Legion and more

, with offers like 39 per cent off on the

ThinkPad X1 Carbon G12

.

Anker: Up to 70 per cent off storewide on the

LazMall Store

or

Shopee Mall

.

ASUS: From Oct 1-31 2025, get up to $300 off notebooks and gaming laptops on the

Asus Store

. 

Logitech: Up to 40 per cent off selected products such as keyboards, mice and other computing accessories in the

Logitech LazMall store

or

Shopee Mall

.

Sennheiser: Look out for up to 64 per cent off

headphones and earbuds on Amazon

, with deals also found on the

LazMall store

and

Shopee Mall

.

Sonos: Save up to 15 per cent with vouchers up to $150 on the

Lazmall Store

or

Shopee Mall

. 

Featured 10.10 personal tech gadgets deals

JBL Flip 6 + JBL Go4 Bundle Deal

, $169
Original price: $279 (39 per cent off)

Apple AirPods 4

, $217
Original price: $249 (13 per cent off)

Benio Gen 2 Smart Ring

, $24.90
Original price: $59.90 (58 per cent off)

Anker Zolo Magnetic Power Bank

, $50.90
Original price: $79.99 (36 per cent off)

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10.10 sale: Best home electronics deals

TP-Link: Up to 70 per cent off home security cameras, routers and more in the 

LazMall Store

.

Samsung: Get up 62 per cent off Samsung electronics in the

Lazmall Store

or

Shopee Mall

and collect vouchers worth up to $150 for more savings.

Dyson: Get up to 50 per cent off on

Dyson products

such as vacuum cleaners, air purifiers and more on Amazon.

LG: Enjoy up to 40 per cent off storewide and get up to $240 store vouchers and more on the

LazMall Store

or

Shopee Mall

.

OSIM: Up to 60 per cent off OSIM products such as smart massage chairs, massage accessories and more on the

LazMall store

and

Shopee Mall store

. 1-for-1 bundle deals can also be found on the OSIM official website.

Featured 10.10 sale home electronics deals

EuropAce HazePRO 3-IN-1 Air Purifier

, $69.90
Original price: $129 (46 per cent off)

PRISM+ Symphony Soundbar

, $710
Original price: $1,299 (45 per cent off)

Xiaomi Smart Camera

, $25.90
Original price: $69 (62 per cent off)

Airbot Robot Vacuum X40 Ultra

, $719.90
Original price: $2,599 (72 per cent off)

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10.10 sale: Best kitchen and cookware deals

SMEG: From now until Oct 31, save up to 60 per cent on coffee machines, cookware, breakfast appliances and more at the 

LazMall store

 and 

Shopee Mall

.

Tefal: Save up to 65 per cent off + buy 2 get extra 5 per cent off on knives, non-stick pans and more at the

LazMall store

and

Shopee Mall

.

Robinsons: Save on air fryers, rice cookers, blenders and more from Vitamix, La Gourmet, Cuisinart in the 

kitchen appliances sale

.

Philips: Up to 50 per cent off + 20 per cent off store vouchers on home and kitchen appliances, such as air fryers, kettles and blenders on the

LazMall Store

. Alternatively, get up to 60 per cent off + 18 per cent voucher on

Shopee Mall

.

Mayer: Enjoy discounts of up to 80 per cent storewide, buy 2 get 6 per cent off and collect vouchers up to $30 off on the

LazMall Store

.

Nespresso: Save up to 20 per cent off selected coffee machines and makers at the

LazMall store

.

Ninja: Up to 30 per cent off + $70 vouchers and gifts with purchase on selected items in the

LazMall Store

.

Featured 10.10 sale kitchen and cookware deals

Tupperware 600ml Round Food Storage Container

, $4.99
Original price: $30 (83 per cent off)

Cornell 20L Microwave Oven

, $89
Original price: $169 (47 per cent off)

Mayer 5.5L Digital Air Fryer

, $97
Original price: $169 (43 per cent off)

Philip Hand Blender

, $39.36
Original price: $79 (50 per cent off)

Le Creuset Cast Iron Round French Oven (22cm), Coastal Blue

, $467.15
Original price: $749 (38 per cent off)

Tefal 8-piece Cookware Set

, $159
Original price: $345 (54 per cent off)

ZWILLING Pro 3-Piece Knife Set

, $353.20
Original price: $548 (36 per cent off)

PHILIPS Personal Blender 5000 Series

, $100.80
Original price: $169 (40 per cent off)

Neoflam Perfect Seal Airtight Food Storage

, $13.21
Original price: $21.90 (40 per cent off)

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10.10 sale: Best toys and games deals

Amazon: Look out for up to 50 per cent off toys from Transformers, Nerf, Barbie and more as part of 

Amazon’s Prime Big Deal Days Singapore

 from Oct 7-13 2025.

Mattel: Get 20 per cent off select toys such as Barbie, Hot Wheels, educational toys and more on the

Lazmall store

or

Shopee Mall

.

Featured 10.10 sale toys and games deals

Nintendo Switch Animal Crossing: New Horizons

, $57.46
Original price: $64.99 (12 per cent off)

Fisher-Price Sensory Rock-A-Stack Roly-Poly Stacking Toy

, $23.66
Original price: $31.90 (26 per cent off)

Thomas & Friends Toy Train Set

, $60.11
Original price: $102.90 (42 per cent off)

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10.10 sale: Best health and beauty deals

Laneige: Enjoy up to 86 per cent savings + $30 off at the 

LazMall store

. Get 15 per cent off storewide + up to 81 per cent savings + 19 per cent off store voucher on

Shopee Mall

; exclusive sets, brand box and more.

Paula’s Choice: Up to 30 per cent off, buy and 3 get extra 25 per cent off, and buy 1 gift 1, among other promotions on the

LazMall Store

or on

Shopee Mall

.

Sulwhasoo: Purchase skincare from the Concentrated Ginseng or First Care Activating range and receive free gift sets worth up to $147 on

Shopee Mall

.

Jo Malone: Get 

exclusive bundle sets

 on candles and cologne, and receive free gifts of assorted scents as part of your order during the 10.10 sale.

iHerb: Enjoy up to 80 per cent off

iHerb specials

, ranging from skincare and makeup to supplements and groceries. You can also get up to 20 per cent off supplements from brands such as Nature’s Bounty and Solaray in the 

Brands of the Week offers

.

Greenlife: Get up to 38 per cent off health and beauty supplements in the 

LazMall store

.

The Purest Co: Get up to $22 off voucher and freebies on the

LazMall Store

. Collagen enthusiasts can take advantage of this offer to stock up on products like

Collagen Glow Berries Zero

.

Featured 10.10 sale health and beauty deals

Clinique Black Honey Lip & Cheek Set

, $64
Original price: $114 (44 per cent off)

SK-II PITERA Facial Treatment Clear Lotion

, $108.29
Original price: $250 (57 per cent off)

Beauty Of Joseon Dynasty Cream, 50ml

, $18.16
Original price: $45 (60 per cent off)

INNISFREE Fresh & Hydrate Bundle

, $28.67
Original price: $69 (58 per cent off)

Medicube Ultimate Glow Pink Perfection PDRN Set

, $47.72
Original price: $101 (53 per cent off)

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10.10 sale: Best fashion deals

Lacoste: Up to 40 per cent off and buy 2 save 10 per cent, buy 3 save 15 per cent in the

Lazmall store

or on

Shopee Mall

.

Nike: 

Air Max and Dunk sneakers

 are up to 52 per cent off, and on sports wear, clothing apparel and accessories too.

Puma: Get up to 30 per cent off shoes, bags and apparel for men and women at the

Puma outlet sale

. Up to 50 per cent off on the

LazMall Store

or

Shopee Mall

.

Adidas: Enjoy up to 30 per cent off regular items and an extra 30 per cent off outlet items on the

Adidas website

.

Calvin Klein: Get up to 70 per cent off + Buy 3 extra get 15 per cent off

sitewide

.

JD Sports: Up to 50 per cent off footwear, clothing and accessories on the

JD Sports website

.

Uniqlo: From Oct 10-16, 

travel & LifeWear essentials from Uniqlo

will be heavily discounted. Prepare for your year-end winter holidays and score deals like HEATTECH t-shirts from just $2.90.

Zalora: From Oct 8-12 2025, enjoy up to 90 per cent off styles, daily flash deals, up to

70 per cent off luxury brands

such as Kate Spade and Burberry and limited

beauty time deals

. Zalora VIP members get early access to the sale at (6pm) Oct 6.

Shop Zalora 10.10 sale

.

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10.10 sale: Best travel deals

Trip.com 10.10 Tentastic sale

When: Oct 10-13 2025

Shop Trip.com 10.10 Tentastic sale

KKday: If a trip to Japan, Korea or Taiwan is on the cards to enjoy the autumn colours, take advantage of the

KKday autumn sale

taking place from Oct 6-31 2025. Additionally, flash sales for up to 50 per cent off car transfers and admission tickets for tourist spots happen every Thursday. Claim discount codes for even more savings.

The Planet Traveller: 10 per cent storewide sale, $3 off $60 and $7 off $100 in

LazMall Store

or on

Shopee Mall

.

All prices and deals are accurate at time of publication

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FAQs: 10.10 sale in Singapore

1. Is 10.10 a big sale?

Yes, 10.10 sales in Singapore can be found on major e-commerce platforms such as Shopee, Lazada, and Amazon. Major retailers also participate and you can get travel, skincare, home and kitchen deals from brands.

2. What are the biggest sale days of the year in Singapore?

In the later half of the year, the 10.10 sale in Singapore kicks off the end-of-year shopping season. Other major shopping sale days include 10.10, singles’ day on 11.11, the Black Friday sale, and Amazon Prime Day.

3. Does Amazon have 10.10 sales?

Amazon does not have a 10.10 sale as Amazon’s Prime Big Deal Days Singapore tends to coincide with the 10.10 sale period. This year, Prime Big Deal Days Singapore runs from Oct 7-13 2025.

4. When does the 10.10 sales start?

Most brands and retailers have the biggest promotions and flash deals on Oct 10. But two weeks leading up to the 10.10 sales, they may offer pre-10.10 sales and deals. Promotions also typically run past Oct 10 and can last all the way till mid-month.

For more 10.10 sale deals, check out: