BreadTalk passing off Yeo's soya milk as its own "freshly prepared" beverage reminds me that under the Singapore Code of Advertising Practice, all advertisements should be legal, decent, honest and truthful ("Soya milk sold at BreadTalk is from Yeo's"; Aug 5).
However, are advertisements touting high profits from Internet-based businesses verified to be honest and truthful?
Can one truly make millions on the Internet without even owning a computer and while one sleeps, as some of these ads claim?
Certain ads also make rather bold claims - complete with "testimonials" - about people winning top lottery prizes, simply by buying and wearing amulets with clover leaves.
Are these ads legal, not to mention honest and truthful?
Is verification being conducted aggressively by the relevant bodies to protect the public?
And, if the ads are found to be deceitful, what are the penalties imposed on the advertisers?
I dread to think of the unemployed or the gullible responding to such ads, using whatever savings they have, only to lose it all.
Michael Loh Toon Seng (Dr)