Why bring everything here? It’s part of a broader Mandai transformation.
Having all the parks in one site allows for better use of crucial resources, from specialised equipment at the avian and animal hospital to quarantine facilities, explains Mr Mike Barclay, group CEO of Mandai Wildlife Group. It also offers a more seamless experience for visitors.
In 2023, after a year of planning with its shareholder Temasek, Mandai Wildlife Group relocated 3,500 birds across 400 species. The move from Jurong Bird Park to Bird Paradise took about four months, with the birds transported in padded crates and air-conditioned trucks.
The Singapore Zoo and Jurong Bird Park were part of the Singapore-headquartered investor Temasek’s original portfolio when it was established in 1974.
When Temasek was invited to reimagine the land next to Mandai Wildlife Group’s existing parks, it saw an opportunity to build on the group’s reputation as a pioneer in nature-based attractions, says Ms Teo Hui Keng, director of Temasek’s Portfolio Development Group.
The goal? To shape a destination that’s environmentally and financially sustainable, where people can connect with nature and wildlife.
The result is one of its most ambitious projects with Mandai Wildlife Group – transforming a 126-ha site, about the size of over 170 football fields, into an integrated nature and wildlife destination.
Temasek assembled a dedicated team to help conduct consumer research, consult experts and engage stakeholders to shape the vision that could “redefine the industry”, she adds.
“By creating a vibrant and sustainable destination, we sought to achieve more than business growth,” says Ms Teo, but “to also amplify wildlife and biodiversity conservation efforts, aligning with Temasek's broader mission of promoting a sustainable future for generations to come.”
Mandai Wildlife Group saw a 54 per cent year-on-year growth in attendance in the financial year ending 31 March 2024, with a total of 4.43 million visitors. One million of them came from Bird Paradise.
Mandai Wildlife Group sustains itself primarily through earned income, with admissions and rides contributing about 70 per cent of its $194 million revenue.








