What is value investing?

Everyone loves shopping at a discount. Similarly, value investing is "shopping" for stocks that are temporarily undervalued in the market.

The core concept of value investing lies in placing intrinsic value on a stock - a perceived price through fundamental analysis, personal observations and assumptions as the market does not always accurately reflect the true value of a stock.

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A version of this article appeared in the print edition of The Sunday Times on July 28, 2019, with the headline 'What is value investing?'. Subscribe