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Me & My Money: Stand firm despite what others may say
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Mr Chris Lim is the co-founder of water and air purifier brand Sterra, a home-grown household products brand based in Singapore.
ST PHOTO: GAVIN FOO
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SINGAPORE – Entrepreneur Chris Lim likens his investment strategy to that of being a sniper – training his sights on what could be the next big thing and taking his best shot.
Mr Lim says his aggressive approach stems from his belief that he needs to stand up to what everyone else is saying about an investment, and sometimes even against his own instincts.
