Taking Stock Of Stocks

Gifts that aim to deliver joy and value

Mr Alfred Wong, managing director of Noel Gifts International, with the company's medallion set collection, a project in support of the Singapore Bicentennial. It is part of a thematic nine-book collection that tells the story of Singapore's transformatio
Mr Alfred Wong, managing director of Noel Gifts International, with the company's medallion set collection, a project in support of the Singapore Bicentennial. It is part of a thematic nine-book collection that tells the story of Singapore's transformation.ST PHOTO: KELVIN CHNG

The Sunday Times and the Singapore Exchange research team interview company bosses to help investors get a view of a firm's operations and strategic direction - aspects that go beyond the financials. This week, we speak to Noel Gifts International managing director Alfred Wong to get his insights on the firm.

Home-grown Noel Gifts International is a hampers, flowers and gifts company with a large selection of floral arrangements and gift ideas for the stylish and discerning.

It was set up in 1975 and listed on the SGX mainboard in 2008.

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A version of this article appeared in the print edition of The Sunday Times on July 07, 2019, with the headline 'Gifts that aim to deliver joy and value '. Print Edition | Subscribe