Me & My Money

Changing the way people feel about insurance

Mr David Broom, seen here with wife Priya and daughter Harper. The role of FWD Insurance’s chief marketing officer includes creating new insurance products that can be delivered easily and simply online, while ensuring a smooth and fuss-free experi
Mr David Broom, seen here with wife Priya and daughter Harper. The role of FWD Insurance’s chief marketing officer includes creating new insurance products that can be delivered easily and simply online, while ensuring a smooth and fuss-free experience no matter when customers wish to deal with the firm. PHOTO: JASON QUAH

FWD focuses on digital solutions to make insurance simple and reliable for its customers

Mr David Broom, who joined FWD Insurance as its chief marketing officer in 2016, is excited to be part of a team that changes the way people feel about insurance.

Since its launch in Singapore that year, FWD has focused on leveraging digital technology to make insurance simple, reliable and directly accessible to its customers.

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A version of this article appeared in the print edition of The Sunday Times on September 08, 2019, with the headline 'Changing the way people feel about insurance '. Print Edition | Subscribe